Sony strikes with its PlayStation Vita handheld gaming console in Japan with a proposal to recapture share in the mobile gaming market from Apple’s iOS. Sony has released its next-generation portable 7 years after the arrival of the PlayStation Portable.
According to the official reports from the Company, the device is set to land in other parts of Asia by the end of 2011 before launching in Europe and North America in next February 2012. Andrew House, the CEO of Sony Computer Entertainment says that in Japan the pre-orders of the device had sold out as customers lined up at retailers to make reservations.
In January 2011, the Japanese consumer electronics maker has announced that Vita, then codenamed the NGP would be released by the end of this year. However, it has been delayed and now it will be released in the month of February.
Sony PlayStation Vita features a 5-inch OLED touchscreen with a resolution of 960×544, front and rear touchpads, dual analog sticks, support for BlueTooth, Wi-Fi, GPS and optional 3G. Furthermore, the device is equipped with a quad-core version of the similar SGX543 graphics processor found in Apple’s A5 chip.
PlayStation Vita Wi-Fi version hits the market at a price tag of 24,900 yen ($320), whereas 3G functionality will add an extra price of 5,080 yen ($65) to the price tag. Vita will be sold at a price tag of $249.99 for the Wi-Fi only model and $299.99 for the 3G version when lands in the U.S.
PlayStation Vita’s launch comes as Sony is fighting for dominance of the portable gaming market. After years of facing off against Nintendo as its main rival, Sony has found its once terrifying market share eroded by the latest rise of smartphones and tablets, led by Apple and Google.
Sadly, the PlayStation Vita did not make the U.S. market in time for the popular holiday shopping season.
Tags: Apple’s iOS, mobile gaming, nintendo, PlayStation Portable, PlayStation Vita features, PlayStation Vita price, PlayStation Vita release date, PlayStation Vita’s launch, Sony Gaming Console, Sony next generation portable device, Sony Playstation, Sony PlayStation Vita